PRIVACY AND PERSONAL DATA PROTECTION POLICY

LAST UPDATE: 13/05/20244

Beauty District places great importance on the processing, confidentiality, and security of your personal data. We are committed to providing you with personalized services while respecting your privacy and personal choices.

The purpose of this privacy policy (hereinafter referred to as the "Statement") is to inform you clearly, simply, and comprehensively about the processing of the personal data you provide to us and that we may collect from various points of contact you may have with us (e.g., salon, phone, beautydistrict.ro, social media, digital applications, events), the possible transfer of this data to third parties, as well as your rights and options to control your information to protect your privacy, in accordance with current regulations.

During your experience on our website, the data controller will be SC INSTANT FUSION SRL, under the applicable personal data regulations, especially concerning Article 24 of Regulation (EU) 2016/679 (hereinafter referred to as the “GDPR”).

Angajamentul nostru fata de dvs. si datele dvs. personale:

  1. Beauty District is committed to respecting your privacy and choices, especially regarding our commercial communications.
  2. Beauty District is committed to ensuring the highest security and applying appropriate protection standards in its systems.
  3. Beauty District will not sell your data.
  4. Beauty District will only work with trusted partners.
  5. Beauty District is committed to regularly updating its notifications and privacy policies.
  6. Beauty District is committed to responding to your requests as best as possible and within established deadlines.
  7. Beauty District is committed to applying data protection rights in a harmonized way, regardless of your location in the world.

In this Statement, you will find information regarding:

  • WHO WE ARE
  • WHAT PERSONAL DATA WE COLLECT ABOUT YOU
  • HOW WE COLLECT AND RECEIVE YOUR PERSONAL DATA
  • THE PURPOSE FOR WHICH YOUR PERSONAL DATA IS USED
  • HOW LONG WE KEEP IT
  • WHO THE RECIPIENTS OF YOUR PERSONAL DATA ARE
  • HOW WE PROTECT AND ENSURE ITS CONFIDENTIALITY
  • HOW WE HANDLE YOUR PREFERENCES AND RIGHTS UNDER THE EUROPEAN REGULATION
  • ADDITIONAL PROTECTIONS WE PROVIDE TO RESIDENTS FROM CERTAIN REGIONS
  • HOW TO CONTACT US IF YOU HAVE QUESTIONS ABOUT THE USE OF YOUR PERSONAL DATA
  • CHANGES TO THIS PRIVACY STATEMENT
  • WHO WE ARE
  • BEAUTY DISTRICT

Our company, SC INSTANT FUSION SRLwith its registered office at Str. Popa Stoica Farcas 86-88A E, Bucharest, Sector 3, Registration number J40/14325/2019, fiscal code 41807041,

and all affiliates of BEAUTY DISTRICT to whom we share information.

WHAT PERSONAL DATA WE COLLECT ABOUT YOU

“Personal data” means any information that can identify you either directly (such as your name) or indirectly (for example, using a unique customer number).

The personal data we collect depends on the contact point through which you interact with us and the purpose of this interaction, as described in this Statement. It is also limited to what is relevant and appropriate for this interaction. Visitors to the beautydistrict.ro website who view our services, information, and offers may choose to do so without logging in, and the same applies to searching and browsing social networks. Unless you choose to interact with us through these contact points, for example:

  1. making an appointment on our website
  2. subscribing to one of our programs or services
  3. writing to us via consumer contact forms
  4. or leaving a comment in the free online order fields

Otherwise, our data collection is limited to the use of “cookies” (for visitors) for website visitors, whose conditions are specifically defined by our cookie policy and based on your preferences. For transparency and clarity, our cookie management policy is separate from this Statement.

Firstly, for customers and others who sign up for services, we need to collect certain relevant information from you. The information we collect relates to a specific appointment and the context of our business relationship with you. For example, if you make an appointment on beautydistrict.ro or contact us by phone, we need to collect information to process (and if necessary, bill) your appointment, to ensure its provision and billing, and to respond to any questions. For customers and others who sign up for our programs or services, we generally collect your contact information, communication preferences, and details that allow us to make recommendations about products or services that may be of interest to you. We may centralize customer information to organize it in one place, as this helps us manage our relationship with you, as well as your choices and preferences. Lastly, if you make an appointment, we collect your email address. Depending on the data you provide or share with us, personal data may include information related to:

  1. Your identity and contact details: first name, last name, email address, phone number
  2. A history of your services (in the salon, including services, tracking, invoices, amount, and type of purchase)
  3. Your requests through customer support or email
  4. Your satisfaction and feedback on our programs, services, and products
  5. Information you specify about potential adverse effects you may report
  6. Your posts and mentions of our services on social media

Regarding your purchases, payments are made through a secure payment platform, complemented by control measures, including contact data encryption, to ensure the security of purchases made and to combat fraud. Therefore, your bank details are not accessible on the BEAUTY DISTRICT servers.

HOW WE COLLECT AND RECEIVE YOUR PERSONAL DATA

As part of our relationships, the data we collect may be collected through the following contact points:

  1. Browsing beautydistrict.ro
  2. Contacting customer support
  3. Forms you complete
  4. Digital applications you interact with
  5. Third-party data providers you share information with
  6. Merchants you agree to receive our communications from
  7. Satisfaction surveys or questionnaires you respond to
  8. Publications/mentions on social media

We ensure that we identify the personal data essential for the purpose for which they are collected, marked with an asterisk (*) on each personal data collection form. If you do not complete these mandatory fields, we will not be able to respond to your requests and/or provide you with the requested services. Other information is optional and allows us to better know you and improve our communications and services for you. Although not mandatory, we encourage you to complete these fields to allow you to benefit from the best possible experience during our interactions with you.

WHAT IS THE PURPOSE OF USING YOUR PERSONAL DATA BY BEAUTY DISTRICT

We are required to use your data for purposes defined according to the nature of our relationships. Thus, depending on the context in which your data is collected, it may be used for one or more of the following purposes:

  1. Management of personalized content and BEAUTY DISTRICT communications (digital or otherwise)
  2. Managing your requests related to BEAUTY DISTRICT
  3. Managing our website and digital applications
  4. Managing and improving our products and services, image, and reputation
  5. Managing transactions (securing online payments, preventing fraud, payment-related incidents and debts)
  6. Promoting BEAUTY DISTRICT on social networks
  7. Analytical purposes:
  8. Analyzing the performance of our brand on social media to conduct statistical analysis (market result studies, brand influence, and campaign analysis)
    We ensure a legal basis for processing your data depending on the intended purpose(s), which may be, depending on the context in which they are collected:
    A. Your explicit consent: for example, for managing personalized commercial offers, managing your browsing via cookies in accordance with our cookie policy, or establishing your consumer profile in applicable cases
    B. A legal obligation when processing is required by law, such as retaining purchase invoices to prevent fraud in our legitimate interest: for example, to improve our products and services, to defend ourselves, secure our tools, or enhance our customer knowledge via third-party partner tools and, specifically, to:
    Define our clients' personalized profile based on their interests and offer them relevant services from our brand on other websites
    Identify audiences similar to our target audience (to deliver our offers to audiences with profiles similar to our clients).

HOW LONG WE KEEP IT

If you are a customer, we retain your personal data only for the time necessary to fulfill the intended purpose. In general, your personal data is stored in our database, as indicated below:

Subject: Regular customer (e.g., having a customer profile)

Duration: 5 years from the first appointment date

Specific: this period is renewed each time you interact with BEAUTY DISTRICT (e.g., an appointment in our salon).

WHO CAN ACCESS YOUR DATA

Your data is intended for the services of BEAUTY DISTRICT related to your requests. We ensure that only appropriately authorized individuals can access your personal data when necessary for the purposes mentioned above.

  1. We do not share your data with third parties for commercial purposes.
  2. We are required to share the information only when necessary and, if possible, in a form that does not directly identify you, with:
  3. Other BEAUTY DISTRICT entities, as well as virtual stores from where you purchase our services, to provide you with identical personalized services globally
  4. Our trusted third-party providers, including other BEAUTY DISTRICT entities acting as subcontractors under our instructions and on our behalf
    For example, we entrust certain services to third parties responsible for delivering a product to you, payment service providers, and those ensuring the security of transactions against fraud, third parties assisting us in organizing events, IT services, digital communications, and public relations agencies, third parties assisting us in conducting product, program, or service quality surveys.
  5. Third parties wishing to understand your preferences and consumption trends for our programs and services to enhance visibility, accessibility, and performance.
  6. Our trusted third-party partners help manage your orders. Specifically, we entrust certain services to third parties responsible for delivering a product to you, payment service providers, and providers who ensure antifraud transaction security.

Some key examples are listed below:

  1. Twispay Payment and Transaction Security, (e-commerce fraud protection, payment service provider, e-commerce fraud protection) and any other payment service provider, verification or banking service provider

Please note that these partners may act as data controllers; in this case, they have their own privacy policies. We illustrate some examples in the list below:

  • Third parties who want to know your interests in order to be able to build similar audiences and target prospects that match your profile. In the context of this specific processing, these partners may reuse the personal data made available to them to carry out autonomous and distinct targeting for commercial prospecting purposes, for which they are responsible and liable for their legal and regulatory obligations.
    Please note that, in the context of re-use, these partners act as data controllers. Therefore, you should consult their own privacy policies. We illustrate some examples below:
    Facebook (Privacy Policies accessible here https://www.facebook.com/about/privacy/)
    Google (Privacy Policies accessible here https://policies.google.com/privacy)
    Instagram (Privacy Policies accessible here https://help.instagram.com/519522125107875/)
  • Third parties who perform statistics on our performance on social networks on our behalf
  • Third parties in the event of a change of control or status or company name, for legal reasons or with your prior consent
  • Public authorities in the framework of their functions and missions in the public interest, such as the establishment, exercise or defense of legal rights;

You may also choose to disclose your personal data to our partners, advertisers and affiliates by following a link to and from their websites. Please note that these sites apply their own privacy policies.

We may also offer you the possibility to use your social network login details. Please note that in this case you are sharing your profile information with us. The personal data shared depends on the configuration of the social network platform. Please note that these social networks apply their own privacy policies.

HOW WE PROTECT AND ENSURE THE CONFIDENTIALITY OF YOUR DATA

We take all necessary precautions to guarantee the confidentiality and security of your data and to prevent its distortion, damage, destruction or unauthorized third parties having access to it.

We require our partners and group companies to maintain a similar level of protection as ours with regard to your personal data. The security measures implemented are evaluated and updated to address new threats and new challenges, as well as new legal requirements in the countries where we operate.

HOW CONSUMER PREFERENCES AND INDIVIDUAL RIGHTS ARE TREATED

In accordance with applicable laws and requirements, SC INSTANT FUSION SRL has implemented measures to guarantee the respect of the rights of individuals with regard to the personal data that we (or our third parties) have about them. This includes, for example, the right to know the data we hold about you or to obtain a copy, as well as the limited rights to modify your data, to request deletion or to object to the processing of your data. We encourage those who have provided us with their data to keep it up to date (for example, if you change your email address or telephone number), so that we can keep the correct information in our files.

WHAT ADDITIONAL PROTECTIONS ARE OFFERED TO RESIDENTS OF CERTAIN REGIONS

BEAUTY DISTRICT has adopted the data protection and security practices described in this Statement for all data subjects. In addition, we have identified and taken into account the data protection and security measures required at the local or regional level. These include, for example, those required for residents of the European Union/European Economic Area under the EU General Data Protection Regulation (GDPR) 2016/679.

In particular, the GDPR provides the following rights:

  1. Right to information: you have the right to obtain clear, transparent and easy-to-understand information about how we use your personal data and about your rights. You will find all this information in this Statement
  2. Right of access: you have the right to access the personal data that BEAUTY DISTRICT holds about you
  3. Right of rectification: you have the right to obtain the rectification of your personal data if it is inaccurate or outdated and/or to complete it if it is incomplete
  4. Right to erasure / right to be forgotten: you have the right to have your data removed or deleted. However, this right may be limited by a legal reason or our legitimate interest in keeping your personal data
  5. Right of withdrawal: consent at any time for data processing based on consent: you can withdraw your consent to our processing of your data where such processing is based on consent

If you wish to contact BEAUTY DISTRICT regarding the exercise of your rights, please contact us (see the section “HOW TO CONTACT US?” for contact details)

BEAUTY DISTRICT has adopted practices designed to avoid collecting or storing information about children under 15, in accordance with the laws. If we learn that we have wrongly collected information from individuals under 15, we will immediately delete it, unless we are responding to a single question or request from the individual, their parent or legal guardian.

HOW TO CONTACT US

Please contact us as described below if you wish to exercise these rights or if you have any questions or complaints regarding the processing of your personal data.

BEAUTY DISTRICT

  1. By email at: nordului@beautydistrict.ro
  2. By online form: https://beautydistrict.ro/contact/
  3. By phone: +40 731 700 652

You also have the right to contact the main data protection authority for BEAUTY DISTRICT ICO (Information Commissioner's Office) at any time to file a complaint against BEAUTY DISTRICT's data protection and privacy practices.

NATIONAL SUPERVISORY AUTHORITY FOR THE PROCESSING OF PERSONAL DATA

B-dul Magheru 28-30
District 1 BUCHAREST
Tel.  +40 31 805 9211
Fax +40 31 805 9602
Email: anspdcp@dataprotection.ro
Site: http://www.dataprotection.ro/

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